# 1930s fashion

Popular Songs Magazine: October 1935

Popular Songs Magazine: October 1935

This entry is part 2 of 5 in the series Popular Songs Magazine: October 1935

Ginger Rogers graced the front cover of the October 1935 edition of Popular Songs Magazine. It advertised the lyrics to over 30 popular songs of the mid-1930s!

On the inner cover was a full page illustrated advertisement for diamond engagement rings, wedding rings, watches, and other jewelry for men and women wanting great values by Royal Diamond and Watch of 170 Broadway, NYC. You could could get a diamond engagement and wedding ring set for only $29.75 (approximately $525.12 in 2016 dollars).

The Perfolastic shapewear had a money back guarantee if it did not reduce your waist and hips by 3 inches, and an offer to send a free sample of the perforated elastic material that the girdles were made from. This illustrates the ideal 1930s silhouette of narrow waist and hips, with a small to medium bust.

1930s Wedding Portraits, and dating old photos by hair style

1930s Wedding Portraits, and dating old photos by hair style

These were my elderly friend’s mother’s wedding photos, who got married in the 1930s. As you can see, she got it shot by the same St. Louis photographer who had shot her mother’s wedding portraits, J.J. Belka. The veil style is more of a close...
1930s Dress

1930s Dress

This entry is part 9 of 23 in the series Carondelet Historical Society Project

This was a fun dress to take pictures of! It was black with lace detail across the front. As you can tell, it fits the perfect 1930s silhouette fashion and shape. It buttoned up the back with fabric covered buttons.

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