It appears as if bus service to the Muny at Forest Park during World War II was very comprehensive! Bus service extended as far as Gravois and Hampton, Grand and Holly Hills, 3rd and Washington (downtown), Florissant and Kingshighway, and Delmar and DeBalviere… a pretty wide radius!
Also in these last few pages of the 1943 St Louis Municipal Opera program, besides ads, was the list of large donors who gave to the Municipal Theatre Associations guarantee fund. It reads like a long list of old St. Louis society’s who’s-who and includes Adolphus Busch II and his son, August Buch (of the Anheuser-Busch brewery). It’s interesting to see who the early supporters of the Muny were!
4 more pages of scans from the St. Louis Municipal Opera 1943 season. These include WWII-era ads for Hyde Park Beer, Coca Cola, Tums, and Kieffer Cleaners. The cleaners advertisement has prices listed, which I think is pretty interesting.
Here are four more pages scanned from the 25th anniversary program of the St. Louis Municipal Opera (now known as The Muny).
The Zodiac Cocktail Lounge and Bar at the Chase Park Hotel advertised Neil Bondshu and his Society Orchestra, Mary Raye and Naldi, Don Tannen (Russian Comedy Song Star), and “Snow White” Sensational Wizard of Tap with Bobby Swain and his “Note-ables”. Entertainment nightly with Joe Karnes and Betty Barr (satirical songs and piano styling). This was probably my favorite advertisement of these pages, because they really gave me a flavor for the type of WWII nightlife and entertainment available here in St. Louis.
Here are 4 more pages out of the 25th Anniversary Program for the 1943 season at the St. Louis Municipal Opera (The Muny). The St. Louis Municipal Opera was started in 1918, and 1943 was the 25th (Silver Anniversary) Season. Included is an advertisement for the musical romance “Rosalie”, an ad for Hunter Meat Food Products (out of East St. Louis Illinois), Philip Morris Cigarettes, Alpen Brau Beer (and KMOX) promotional advertisement, and an ad for Nu Grape Soda (bottled locally by American Soda Water Co.).
This ad is trying to sell the prospective business owner into starting a variety department or general store, and offers assistance with arrangement of merchandise, advertising (sale plans, newspaper advertising, and more), displays, merchandising (help with product markup, selection, and how to make a profit), office (how to keep books, and a control system that prevents over-buying), management (training your clerks, how to inventory, etc.,), and more!
Here are 2 miscellaneous advertisement pages from the 1924 Fashion Pageant that I just scanned. They contain ads for Dolls, Toys, & Holiday Goods at Fabricius Mercantile Company, American Lady Bobbed Hair Nets, Ladies Linene Dresses (stamped flat for embroidery), Stein-Poulson Manufacturing Company Trimmed Hats, Bertha Hat Company, and Wardle Company (Ribbons, Laces, and Neckwear).
Here are some baby photos from the 1800s, that were mixed in with an envelop! I don’t think that the baby photo, by St. Louis Photographer Bell Studios, came in the envelop as it’s postmarked from Miss A. Schenkel in Detroit (and sent to Henry Kellogg St. Louis). Whatever correspondence it once contained has been lost. The baby, presumably E..? Warren Kellogg, looks rather crazy in the eyes, giving that unfocused gaze just past the camera.
These photos show the Arch under various stages of construction, from just two legs, to the final keystone about to be placed into the nearly complete monument… fascinating historic slide scans of the Gateway Arch under construction in 1965.
I’m not sure what building was being built, or torn down, but here are some interesting construction, street scene, and architecture photos. One is obviously of the Old Rock House Saloon & Restaurant, and there are photos of two plaques: The Nichols-Howard Building – Landmark of the Great Fire of 1849, and The Old Rock House.
Here is evidence in pictures of the destruction wrought by the huge tornado that devastated parts of downtown St. Louis on September 29, 1927. These pictures of the tornado damage were taken at approximately 1:15pm, and are the property of the Carondelet Historical Society (who kindly let me scan and post them here).