Pinups thru out history have been used to sell everything from cosmetics to real estate. Sometimes, they had their origins in the scandalous worlds of peepshows and erotica. The scandalous Gilda Grey, famous for popularizing The Shimmy with her signature song The Shimmy Shewabble, helped sell a reducing cream in 1923. In 1925 she did the shimmy after a meeting to interest buyers in buying Coral Gables properties in Florida. The Shimmy, for which Gilda Grey was famous for, reportedly could be danced properly only with great difficulty and was considered primarily an exhibition dance. Similarly, the Cat Dance by Lilly Christine, had its origins in the realms of peepshows, but she crossed over into mainstream pinup model popularity and helped sell products.
pinup
Movie Vamps Have Been Pinups
This article discusses how Hollywood press agents can create a national pinup sensation thru posting daringly sensual photos in select magazines. As examples, they point out Theda Bara in the first part of the 20th century, and the “modern” sensation Roberta Haynes.
History of the influence of burlesque on pinup
Burlesque has provided men with a variety of entertaining pinups. Notably, Ida Bayton’s white violin act in “The Taxi Girls” in 1914, and Lili St. Cyr’s bubble bath striptease that helped land her in 3D movies.
Pinup Gals of World War I and World War II: Mary Pickford and Betty Grable
In World War I, Mary Pickford became the favorite pinup of soldiers when she dressed in uniform and toured the nation selling Liberty Bonds. In World War II, “demand for it [pictures of Betty Grable”] ran as high as 20,000 per week…”. “Able Grable”‘s legs appear in Army topographic maps designed to teach recruits how to hit their mark.
Making fun of cheesecake Pinup
When Imogene Coca and Sid Caesar took aim at 1950s cheesecake pinup culture on their groundbreaking show Your Show of Shows, they created comedy gold that doubled as cultural commentary. Through hilarious sketches featuring Coca as Cleopatra, satirical beefcake parodies, and pointed jabs at ballet photography’s “legs as art” phenomenon, these comedy pioneers exposed the absurdity behind the glamour photography that dominated the era.
Explore how television’s most fearless comedians used satire to challenge beauty standards and gender norms in 1953, revealing the fascinating intersection between comedy, pinup culture, and social critique during television’s golden age.
Television reshaped the 1950s Pinup Phenomenon
“The Bust Line May be Best Line in TV”. This article explores how television was currently reshaping the Pinup phenomenon, remarking on Faye Emerson’s low cut gowns in the late 40s, but then turning again away from excess by raising bustlines and hemlines (referencing the Breen office’s revision in 1951, that apparently included a ban against showing intimate apparel on a moving figure). However, these restrictions had the result of making the female form more enticing, “A whisper echoes more than a shout”.
Bustlines and Derriers in Pinup History
From Jane Russell’s legendary bustline in The Outlaw to the 1950s fixation on the derrière, this article traces how pinup art has cycled through busts, legs, backs, and bottoms. Discover the origins of cheesecake pinups, the role of humor, and how early television reshaped our ideas of feminine allure.
The Production Code and Continued Evolution of Cheesecake Pinup
This is an interesting article on how the Motion Picture Production Code affected the evolution of cheesecake pinup, and changed the recipe.
To Man, Woman is Basically Funny – history of pinups in humor
hoopskirts to bathing suits, this Cheesecake Pinup magazine takes a look at the history of sexual innuendo in humor and media.
One of the first cartoons is from the 1860s, showing the wind blowing up a dress to reveal the hoopskirt underneath and (gasp) the sexyness of the woman’s ankels! Then came the peepshows in the Kinetoscopes of the 1890s (as examples are The Bedroom Farce, and a womens’ wrestling). Then, the late 1890s cinema came along, and in the early 1900s, Hollywood and the Keystone comedies and the scantily clad “big names wearing too little” and sensual Femme Fatale Movie Stars of the 1920s…
How the term cheesecake pinup originated
How did the term “cheesecake” pinup originate? Origins of cheesecake, and the first pinup model and cheesecake photograph. An article about the history of American pinup.
CheeseCake – An American Phenomenon
This was the most amazing 1950s magazine to photograph! Is this Marilyn Monroe on the cover? I wish I could have bought this vintage pinup magazine for myself! It’s dated 1953.
1958 Hilda Calendar – an Illustrated curvy BBW Cheesecake Pinup
Discover the whimsical charm of the 1958 Hilda calendar, featuring Duane Bryers’ iconic curvy pinup, Hilda. This playful and unique cheesecake pinup art celebrates body positivity and humor, with Hilda unapologetically defying 1950s beauty standards. Each month features vibrant artwork paired with advertising for Munger Linen, making it a true piece of vintage ephemera. Perfect for lovers of retro pinup art and mid-century Americana!
Modern Cheesecake Pinup Photography
If you’re shooting silly lighthearted CheeseCake Pinup photography, the expressions are what make the pictures pop!
I recently discovered these cute pinup pics that I shot a few years ago…
1940s Style Pinup
This 1940s dress was such fun to photograph! It has red buttons down the front and an abstract polka dot pattern. I put a smart black hat on the model. Like many dresses of the era, it was unlined and meant to be worn over a slip or under=dress. We borrowed a rolling red wooden storage box as the only prop with this simple set. I love the model’s exaggerated “cheesecake pinup” expressions! She did her own makeup and hair, too.
Classic Sexy Patriotic Pinup Pics
I styled a patriotic-inspired vintage photoshoot featuring a sparkly red, white, and blue mini dress I found in Las Vegas. The look was completed with an American flag and a retro vibe, channeling mid-century pinup charm. Set against my vintage 1950s “pinup exercise machine,” we created timeless, playful poses that pay homage to the glamour and patriotism of classic pinup art. Combining nostalgia with bold styling, this shoot captures the enduring appeal of pinup photography and Americana aesthetics.
A 1950s styled picnic
This was our very last photo set at this vintage photography workshop that I styled and co-organized. Nikki and Amilee dressed up 1950s style, and pretended to go for a picnic. Nikki pretends to take pictures of Amilee with a vintage film camera,...
Country retro pinup
This was pinup model Amy W.’s last photo set at this workshop. She dressed in her own red gingham dress, red platform wedges, borrowed a cowboy hat, and posed in an old truck for a thoroughly classic retro country look.
I minimally post-processed these photos, because they looked so great naturally. What a cute modern retro photo shoot!
Cheesecake Pinup in a Car Repair Garage
I was just in an increasingly humorous mood as this retro photography workshop progressed! I posed model Amilee in a vintage child’s dress from the 1950s, with a wrench, in the car repair garage. She gave the perfect helpless and silly expressions of a gal who wouldn’t know the gas tank from the radiator (I wouldn’t, either).
Pinup models on a South Pacific Set
This cute, humorous, cheesecake pinup photography set features pinup model Amy Mooney (Shooby Duwop) posing with a classic red car against a vintage beach backdrop. It looks like she’s on set of a 1950s beach flick! Later, pinup model Amy W. joins in, and they pretend that they’re lost on the way to the real beach (it does not help that they’re in Missouri, reading the map upside down).
Patriotic Pinup in the Willys Jeep
This impromptu patriotic pinup shoot at my Retro Car Workshop brought together vintage charm and mid-century style. Featuring Nikki in a classic 1940s polkadot dress with red beads and victory-roll-styled hair, the set celebrated the nostalgia of the World War II era. With the iconic Willys Jeep—a reminder of American innovation during WWII—as the backdrop, this photoshoot captured the enduring elegance and resilience of the 1940s. This session was both a creative exploration of history and a personal reflection on past projects.
Spooky Double Exposure Ghost Photos in the Garage
I love shooting double exposures in spooky settings such as this mechanic shop! Linzy Anna is styled WWII period in an authentic, vintage 1940s, cotton side zipping blue dress. She looks like the ghost of a girl, coming back to haunt the 1950s car that she tragically died in.





















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