Editorial

This is where I share my most personal thoughts about living, breathing, and working in the vintage world. From burnout and recovery to restoration discoveries and the emotional weight of stewarding history, these are the unfiltered stories behind my vintage journey. I write about what vintage means to me beyond the transactions—the magic, the struggles, and why I keep coming back to it.

Introducing the Founders Pass: My Digital Archive, Unlocked

Introducing the Founders Pass: My Digital Archive, Unlocked

I’m opening up my private scan vault. The new Founders Pass gives you 90 days of access to my growing digital archive: high-res PDFs and zipped image files from rare, useful public-domain publications—including the 1924 St. Louis Fashion Pageant, Character Reading magazines, and a 1916 book of birds. I’m building this as a living collection (not a one-off product drop), and I’m donating 5% of membership revenue to the Internet Archive to support preservation work.

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The Relaunch, The Release, and The Redemption: My 2025 Sales Recap

The Relaunch, The Release, and The Redemption: My 2025 Sales Recap

If 2025 had a theme, it was “relaunch.” After years of humming in the background, I woke Vintage Reveries up—and it was the most fun I’ve had in a decade. From the rare 1990 WCW Starrcade crew shirt that sold in hours to the symbolic “liberation” of over 50 vintage fur coats (including a few “party furs”), this year wasn’t just about sales figures. It was about stewardship, history, and finding the right next chapter for items that have traveled with me for years. Here is my recap of the best, rarest, and most meaningful sales of 2025.

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Letting It Go, Listing It Right: Def Jam, Mouse Pee, and the Fur Coat Era I’m Releasing

Letting It Go, Listing It Right: Def Jam, Mouse Pee, and the Fur Coat Era I’m Releasing

I finally found the receipt for the Eric B. & Rakim t-shirt I sold in 2012. I sold it for $255.58. It was worth $1,700. As I unpack my inventory in West Lafayette, I’m confronting the “stagehand” collection and the “fur coat era”—inventory I held onto as armor against poverty and reminders of a past life. This is the story of letting go, pricing correctly, and stepping into 2026 light.

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Where I Got (Most Of) My Vintage: The DonnaLand Year

Where I Got (Most Of) My Vintage: The DonnaLand Year

I didn’t plan to become a vintage seller. In 2011 I rode a freight elevator to the top of a Lemp Brewery warehouse and fell into 22 tons of clothing at DonnaLand. Dust, drama, union tags, and lessons. This is how I learned the trade the hard way, burned out, and came back in 2025 with systems, AI, and a shop I can sustain.

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How Vintage Saved Me (Again): Relaunching My Shop After Burnout

How Vintage Saved Me (Again): Relaunching My Shop After Burnout

After a few wild years of job changes, burnout, and moving states, I’m finally back in my happy place: a bright studio full of mannequins, ring lights, and boxes of forgotten vintage. In this post, I share how Vintage Reveries is relaunching from my new workspace and why vintage still feels like the thread that pulled me through.

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Vintage clothing blog on December 20 – I am SOOO overwhelmed!

Vintage clothing blog on December 20 – I am SOOO overwhelmed!

I stopped updating with new vintage fashions for sale earlier this year because I had the chance to further my career at another job, and then my boyfriend moved in… 2021 was pretty awesome, but now that I’m getting back to “dealing” with my huge collection of vintage inventory that’s left from when I sold vintage full time (2011-2016)… I’m very overwhelmed by all the clothing that I need to list for sale in my vintage shop!

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Spring 2021 was a false re-start, but it had a serious upside

Spring 2021 was a false re-start, but it had a serious upside

Revisiting and posting an update to my 2021 vintage selling journey. I’ve continued to make vintage sales and I really truly cannot stay away from vintage clothing, I saw my last blog about relaunching from back in March 2021. Since it’s winter, and I can’t go walk all the time, and I’m more or less settled in my new job, it is legitimately time to reboot my vintage… or clean the house (but working on this fun hobby is so much less of a chore)! I think… That is, if I am over being burned out of my self.

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Hollywood Steps Out – 1930s celebrity charicature cartoon

Hollywood Steps Out – 1930s celebrity charicature cartoon

“Hollywood Steps Out” is a brilliant animated short from 1941, directed by Tex Avery, showcasing caricatures of beloved Old Hollywood stars in the glamorous setting of Ciro’s nightclub. Featuring iconic figures like Cary Grant, Greta Garbo, and the Marx Brothers, this cartoon is a humorous, satirical time capsule of the 1930s entertainment world, blending escapism and clever social commentary through artfully exaggerated celebrity portrayals.

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Vintage Clothing Boutique Relaunch – 2021

Vintage Clothing Boutique Relaunch – 2021

My inspiration and start for reinventing VintageReveries. See the video of my current setup, investments I made, thoughts about mistakes, and more. My next entries will be about re-implementing ecommerce on this site and my experiences selling on different platforms.

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I just can’t stay away from vintage photography

I just can’t stay away from vintage photography

For TOO LONG I did my retro photography as ReverieRevel, and sold vintage as VintageReveries, which was not the best idea as far as branding and marketing goes. There were lots of things wrong with doing retro photography as ReverieRevel: Mainly it was stupid to split it from my vintage clothing and fashions, considering that retro styling and photography so obviously compliments vintage fashion.

To showcase my old and my new work, all of which is pretty awesome, I’ll be posting more blog entries and pictures! So that I don’t post everything all at once, over the next few months I am scheduling some blog entries with galleries of my notable, but not quite portfolio worthy, self-styled retro photoshoots since 2011.

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Check out my Etsy Shop for everything, as I continue to fine tune

Check out my Etsy Shop for everything, as I continue to fine tune

I’ve decided to change things around, and re-focus this site on my vintage blog and on writing more about some of the fabulous finds that I post on my Etsy shop. I’ll only be posting higher end, and personal favorite, vintage items in my shop on this site (and ofcourse ephemera as I scan or photograph it).

The practical reason is that for a twenty five dollar dress, it takes an extra 15-20 minutes to upload the images to this site as well as to Etsy. That time adds up, and I could be listing even more, or marketing, or writing a fun blog entry or scanning more ephemera! There’s currently no way to import Etsy listings into this ecommerce system 🙁

With that hour or two that I save every few listings, I’m going to be blogging and writing more personally here. 2013 has brought me many personal changes, the most notable being a healthy dose of getting fed up!

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Vintage Illustration Sites

Vintage Illustration Sites

I went to see if one of my favorite scanned book sites from the early 2000s was up, and I was so please to find it updated but still offering high resolution downloads of illustrations from old books. The site is, appropriately, FromOldBooks.org. From there, I surfed on to OldBookIllustrations.com, and their incredibly useful resources page… which only led me down a terribly meandering path of looking at illustrations from the 1700s-late 1900s… I ultimately remembered that I have a flickr account, and clicked over to an old favorite vintage advertisement poster’s photostream: Paul Malon

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Recap of my vintage sale 2012

Recap of my vintage sale 2012

Whew! I was so busy last week that I forgot to announce my vintage clothing and estate sale here on my site! That’s why you should really sign up for my newsletter, especially if you’re in the St. Louis area.

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1930s dress restoration, in progress

1930s dress restoration, in progress

AlexEliza sent me progress pictures of this old ripped up dress that she was mending, and I'm getting excited. Doesn't sometimes a piece of clothing have such character and energy, that eventhough it's old and tattered, it still seems magical? Even...

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A woman in a WAC uniform reading a newspaper during WWII.

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