It appears as if bus service to the Muny at Forest Park during World War II was very comprehensive! Bus service extended as far as Gravois and Hampton, Grand and Holly Hills, 3rd and Washington (downtown), Florissant and Kingshighway, and Delmar and DeBalviere… a pretty wide radius!
Also in these last few pages of the 1943 St Louis Municipal Opera program, besides ads, was the list of large donors who gave to the Municipal Theatre Associations guarantee fund. It reads like a long list of old St. Louis society’s who’s-who and includes Adolphus Busch II and his son, August Buch (of the Anheuser-Busch brewery). It’s interesting to see who the early supporters of the Muny were!
These pages of the Municipal Opera Silver Anniversary program contained small ads for local companies that had been in business for 50 years and 75 years or more, as of 1943! This showcased St. Louis businesses that had started before 1869 and 1894. I wonder how many are still in business?
This set of scans of the 1943 St. Louis Municipal Opera Theater Program includes the seating chart and seat prices in an advertisement for C.L. Finot Inc. Concessionaires. It looks like during WWII, The Muny seated 10,000 people and you could get front section box seats for two dollars, or sit in the back section for 25 cents. This was my favorite page in this set.
Here are more pages of WWII business ads from the 1943 St. Louis Municipal Opera program. This starts with an advertisement for The Gatesworth (and the Walnut Room), and with the synopsis for The Great Waltz underneath.
Here are more St. Louis beer and brewery advertisements and the synopsis of The Great Waltz from the 1943 St. Louis Municipal Opera Program.
Advertisers in these pages included: Falstaff Brewing Company, Manhattan Coffee, Efficiency Service Co (employment specialists), Griesedieck Brothers Brewing Company, The Circus Snack Bar at the Forest Park Hotel, and the Gaylord Container Corporation.
4 more pages of scans from the St. Louis Municipal Opera 1943 season. These include WWII-era ads for Hyde Park Beer, Coca Cola, Tums, and Kieffer Cleaners. The cleaners advertisement has prices listed, which I think is pretty interesting.
These next four pages of the 1943 St. Louis Municipal Opera program were packed with advertisements! Monsanto Chemicals had a full page ad, “Streamlined Flavor” appealing to World War II sensibilities:
Here are four more pages scanned from the 25th anniversary program of the St. Louis Municipal Opera (now known as The Muny).
The Zodiac Cocktail Lounge and Bar at the Chase Park Hotel advertised Neil Bondshu and his Society Orchestra, Mary Raye and Naldi, Don Tannen (Russian Comedy Song Star), and “Snow White” Sensational Wizard of Tap with Bobby Swain and his “Note-ables”. Entertainment nightly with Joe Karnes and Betty Barr (satirical songs and piano styling). This was probably my favorite advertisement of these pages, because they really gave me a flavor for the type of WWII nightlife and entertainment available here in St. Louis.
Here are 4 more pages out of the 25th Anniversary Program for the 1943 season at the St. Louis Municipal Opera (The Muny). The St. Louis Municipal Opera was started in 1918, and 1943 was the 25th (Silver Anniversary) Season. Included is an advertisement for the musical romance “Rosalie”, an ad for Hunter Meat Food Products (out of East St. Louis Illinois), Philip Morris Cigarettes, Alpen Brau Beer (and KMOX) promotional advertisement, and an ad for Nu Grape Soda (bottled locally by American Soda Water Co.).
“It’s the inevitable cycle…. in 1910 it was the bust, and cleavage went down to the limit. In the 1920s the sex emphasis was on the legs. In the 1930s it veered to the back and posterior. In the 1940s it concentrated on the bust again. And now we are back to the bottom.”
Mary doesn’t remember her aunt being very wealthy, and doesn’t know if this first picture from approximately the 1930s is her wedding photo to her second husband, or was just a special occasion photo. Either way, both of them look rather uncomfortable in...
This 1940s dress was such fun to photograph! It has red buttons down the front and an abstract polka dot pattern. I put a smart black hat on the model. Like many dresses of the era, it was unlined and meant to be worn over a slip or under=dress. We borrowed a rolling red wooden storage box as the only prop with this simple set. I love the model’s exaggerated “cheesecake pinup” expressions! She did her own makeup and hair, too.
This was an impromptu and unplanned patriotic pinup set done at my Retro Car Workshop! Pinup model Nikki borrowed a cute polkadot 1940s styled dress, matching red beads, and got her hair done pinup style by another model. I did her retro makeup (including putting the faux lashes on). Nikki is one of the first models I worked with, for the Carondelet Historical Society historical fashion project, and it was great to get to work with her again and see how far we’ve both come in the past few years!
I love shooting double exposures in spooky settings such as this mechanic shop! Linzy Anna is styled WWII period in an authentic, vintage 1940s, cotton side zipping blue dress. She looks like the ghost of a girl, coming back to haunt the 1950s car that she tragically died in.
I did model Linzy Anna’s hair and makeup, and dressed her in an old ripped up vintage 1940s blue cotton dress. You can’t see the rips in these pictures, though! We were going for a “Rosie the riveter” look.