St. Louis WWII Business Ads
Here are more pages of WWII business ads from the 1943 St. Louis Municipal Opera program. This program was full of advertisements for St. Louis businesses, big and small! This starts with an advertisement for The Gatesworth (and the Walnut Room), and with the synopsis for The Great Waltz underneath.
The Savoy at 4202 Lindell Blvd (at the corner of Whittier Street) advertised as having “America’s most unusual Entertainment and Music for Dancing”. Then there’s an ad for Western Trucking Company.
Chu Chin Chow had a full page promotional ad, as you can see. It was the final production of the St. Louis Municipal Opera’s Silver Anniversary Season.
Page 29 had the continued synopsis of The Great Waltz and an advertisement for Gamp Electric Company at 2924 Locust St. as providing lighting for The Muny. Eagle Stamps had a thrifty ad, which prompted me to try to find out what Eagle Stamps were. According to Dr. Linda Tate, “Eagle Stamps started as a stamp for the May Company (whose stores included, of course, Famous-Barr, the grand St. Louis department store) and then expanded to other outlets.” Eagle Stamps were a kind of collectible savings stamp that retailers gave out.
The advertisement for Seal Test Ice Cream stated that it was sold exclusively at the Municipal Opera.
On the following page, there’s an advertisement for Orange Crush Soda, members of The Great Waltz Ensemble, and ad for City Ice Cubes by City Ice & Fuel Co
Members of The Great Waltz Ensemble (1943 at the St. Louis Muny)
LADIES-DANCERS: Marjorie Ammon. lane Bauer. Jackie Bonder. Virginia Conrad. Janice Dinkins. Janet Gaylord. Virginia Gorski. Virginia Green. Jeanne Griffin. Bernetta Hart, Virginia Hashagen. Jeanne Haumueller, Eunice Kagan. Nancy McCabe. Lillian Merod. Floryne Newbar. Carol Ossman. Doris Rathman. Dottye Scheu. Suzanne Schmitz. Marie Von Behren. Peggy Wommack. DoDo Wicker. Georgia Woodsmith. Mary Jo Zucchero.
SINGERS: Dorothy Bailey. Marian Beckman. Marcella Blaha. Geraldine Botkin. Vivian Chandler. Margaret Clayton. Helen Dahl. Nadyne Duffin. Gay English. Lucille Floetman. Minnie Lou Giachetto. Betty Gillett. Sarah lean Gray. Jeanne Gustavison. Clara Guerdan. Marian Hughes. Naomi Ingram. Edith Lane. Maxine Martin. Nora Neal. Dorothy Newlund. Marsha Norman. June Schewe. Elsie Steponick. Jeannine Smith. Dorothy Robing. Betty Wark. Betty Williams.
GENTLEMEN-SINGERS: James Alverson. Don Brenon. Mario Carlos. James Coyle. Alfred Cibelli. Ioseph Cusanelli. Joseph Filos. Robert Foster. George Frank. Lee Roy Friday. George Garland. Paul Grady. William Henry. Iohn Hickey. Richard Krueger. Charles Magaraci. Richard Marco. Leslie Mann. Nicholas Monde. Eden Nicholas, Frederick Palmer. John Peters. Ierome Renfrow. Earl Scholl. Frederick Schneider. Armando Sisto. Richard Spencer. Stanley Smith.
EXECUTIVE STAFF FOR THE MUNICIPAL THEATRE ASSOCIATION
Manager – – – – – – – – – – – – PAUL BEISMAN
Assistant to the Manager – – – – – – – – HENRY E. HOFFMANN
Publicity Director – – – – – – – – – – WILLIAM ZALKEN
Promotion Representative – – – – – – ELLY BAACK -MARY NANGLE