1924 Girl in a Swimsuit and Skirt Fashions

1924 St. Louis Fashion Pageant

• 1920s Mens Fashion and Hat Ads
• Indexes of advertisers & fashion houses participating in the Fashion Pageant 1924 St. Louis
• The Entertainment Features of the St. Louis Fashion Pageant (1924)
• St. Louis Fashion Advertisements from 1924
• 1920s advertisements – mainly mens fashions
• Full Color 1920s Fashion Ads
• 1920s Women’s Fashions Advertisements
• 1924 Cloche Hat advertisement
• 1920s Ready To Wear Fashion Show – by the St. Louis Wholesale Garment Association
• 1924 Fashion Illustrations – dresses and hats
• 1920s Business to Business advertisement, and Knit Fashion ad
• 1920s Fur Coat Fashion Advertisements
• 1924 Girl in a Swimsuit and Skirt Fashions
• 1924 St. Louis Fashion Pageant Program – pt 1
• The St. Louis Fashion Pageant – 1924, Pt 2
• 1920s St. Louis Shoe manufcturer Advertisement
• 1920s St. Louis Fashion Advertisements
• 1920s St. Louis Shoe Advertisements – 4 scans
• Brief History of McKays Shoes
• 1920s Dresses, Millinery, Coat, and Textile Ads
• 1920s Shoe Advertisements: Women’s shoes, children’s shoes, and mens shoes.
• 1920s Toy Advertisement & Misc Ads
• 1920s General Store Wholesaler Advertisement – Butler Brothers
• Advertisements from 1924
• 1920s Fashion Advertisements: (last 2 pages of the 1924 St. Louis Fashion Pageant)

This 1920s advertisement just proves that babes in swimsuits have long been used to advertise products for men. In this 1924 advertisement for neck ties, a photograph of a girl in a swimsuit is surrounded by illustrations of mens neckwear, for Frank & Meyer Neckwear Co., 1130 Washington Ave.

The second advertisement is the Hirshfield Skirt Company at 905 Washington Ave, and features illustrations of five fashionably dressed women wearing drop waist or no-waisted fashions, and looking very elegant in their modern dresses.