
History of Women’s Swimwear and Sports Fashions

- The Production Code and Continued Evolution of Cheesecake Pinup
- How Politics shaped womens fashions in the early 20th century
- Women’s Fashion Trends in the first half of the 20th Century changed drastically
- How World War I and World War II influenced womens fashions
- Lucille Ball and Marie Wilson were Successful Pinups on TV
- To Man, Woman is Basically Funny – history of pinups in humor
- Marilyn Monroe’s appearance on the Jack Benny Show, and Ed Sullivan’s Toastettes
- How the term cheesecake pinup originated
- The future of the pinup model
- History of Beauty Contests and the Ideal Female Measurements of the 1950s
- A brief history of women in sports, part II
- History of the Covergirl pinup model
- History of Women’s Swimwear and Sports Fashions
- The evolution of chorus girls and showing skin on stage
- A brief history of Women in Sports
- Pretty Girls Sold Tobacco – tobacco advertisements used pinups
- Dancing, Singing, NightClubs, and 1950s Stripper Stars
- Pinups on billboards, book covers, and record covers.
- History of Lingerie advertisements from the 1800s to the 1950s
- How to sell shirts and bed sheets with Cheesecake Pinups
- Corset and shapewear advertising history
- CheeseCake – An American Phenomenon
- The Florodora Girls & Other Musical Comedy pinup Stars
- Movie Vamps Have Been Pinups
- Pinup Gals of World War I and World War II: Mary Pickford and Betty Grable
This article claims that Annette Kellerman, who started swimming to overcome infantile paralysis (Polio), was groundbreaking in making more practical swimwear acceptable and invented her own style of one piece swimsuit.
On this page are pictures of famous early 20th century swimmers including Annette Kellerman, Gertrude Ederle (the first woman to swim across the English Channel), Eleanor Holm (Aquacade star), Esther Williams (movie mermaid), and Florence Chadwick (who in 1952-53 beat Ederle’s record).
The next section gets into the history of sports education and fashions for women on college campus. Elmira NY college girls played ten pins in the 1870s, and the 1910 ideal exercises consisted of balancing candles on your back (for posture) and camping outdoors. Then, to show the evolution of sports fashions, there’s side by side pictures of women playing basketball in the early 1900s vs the 1950s. Underneath that, is a photo of 1920s gals fencing while wearing silk stockings and baggy sweaters.
Did you know that shorts for women were invented in the 1930s?
Neither did I! This article asserts that Amelia Bloomer didn’t invent bloomers, she merely wore them, and although they didn’t ever become fashionable on the street, they were a big advance in women’s sportswear until shorts were invented in the 1930s… Shorts gradually made their way out of the gym, thanks to campus fashions becoming general (eventhough in 1953 Radcliffe barred short shorts, but allowed long shorts).
These next few pages contain pictures of the original bloomer, women at Wellesley rowing in 1904, women wearing knickers for hiking in 1921, formal calisthenics in 1917 vs 1950s, a woman from the 40s wearing capris, and 1950s women in pants and shorts.
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